experiential marketing concept assignment

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  • Who’s your audience (based on your brand selection)?
  • What is the desired marketing concept and how do you plan to achieve it?In other words, what are you going to sell?Your regular product line(s) – or something seasonal?Trendy?Location- or event-based?Limited edition?
  • Where would you conduct this concept and why?
  • When would you conduct this concept and why?
  • Include a social media platform you will use to promote your store.
  • Create an image of your experiential marketing concept (in other words, what exactly is it?Climbing wall?AR booths? Ride-and-drive? Cornhole or other game(s)?)

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