capstone project 57

• Assume that you are about to start a new business. What type of business would it be? Be specific and explain your product or service offerings. (1-2 paragraphs; minimum of 3 sentences per paragraph)
• How would you organize your business structure (sole proprietorship, partnership, corporation, franchise)? Explain. (1 paragraph; minimum of 3 sentences per paragraph )
• Discuss each of the 5 functions of business as they relate to your company. Specifically how would you address each of these? (1 page)
• What specific resources would be necessary (capital, human, material, informational) in order to start and run your business? Discuss fully (2-4 paragraphs; minimum of 3 sentences per paragraph ).
• Discuss 3 external forces that would impact your business. How would you address these challenges? (3 paragraphs; minimum of 3 sentences per paragraph )
• Identify and discuss your target market. How would you market your business? (2 paragraphs; minimum of 3 sentences per paragraph )
• How could you use social media to promote your business? (1 paragraph; minimum of 3 sentences per paragraph )
• Conduct a SWOT analysis on the possibility of starting your new business. Provide at least 2 items in each category.

• How could you use your strengths to take advantage of opportunities and ward off threats? (1 paragraph; minimum of 3 sentences per paragraph )
• How can you shore up your weaknesses? (1 paragraph; minimum of 3 sentences per paragraph )

Complete your assignment in .doc or .rtf format and select the link above to submit your assignments. When the assignment is properly attached, a green ! (exclamation) mark appears in your My Grades section. After the assignment is graded, you will see a grade and any feedback in My Grades. You must submit the work IN ORDER.

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